vendredi 2 août 2013

Can Marissa Mayer Save Yahoo?

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Marissa Mayer is sitting in URLs, the Yahoo! cafeteria, making the case for the future of a company that almost everyone in Silicon Valley views as doomed.

Employees swarm around her, assembling rows of chairs for the afternoon’s FYI, a new weekly ritual where employees get to lob questions at Mayer and her executive team.

It’s been a long July, in which Mayer’s one-year anniversary as chief executive officer was marked with an uninspiring second-quarter earnings report.

Read more... Mayer prefers to focus on the company’s increase in Web traffic.

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